Caribbean hotel and business websites need to be effective.
An effective website loads quickly, is clear and uncluttered,attractive and easy to navigate.
Those are the basics.
Seems easy enough yet many sites dont measure up to those standards.
There are other things to consider as well including use of colours, type and size of graphics, animation, sound effects, use of scripts...the list is as endless as your imagination.Some sites need these features,others don't ; it depends on the type of business or service you are offering as well as your target market.
These are just some of the things you need to consider when deciding whether your new or existing site is effective.After all, you want not just a pretty site but one that works for you.
You may also like to consider some of these other questions.
DO I NEED A WEB SITE ?
WHAT SHOULD MY WEB SITE DO FOR ME?