DIY POPULARITY and WEB LINKS
A good summary of the main issues surrounding a web site's Popularity, Page Rank on Google and forming Links with other websites, is contained in this article. Read it first:
here
FORMING LINKS:
This task is manually done and requires some considerable time - I suggest you decide to spend say, one hour per day or a couple hours every weekend etc so that you carry out the task painlessly over a period of weeks or months.
During the time you must be on-line with your browser (Internet Explorer or Netscape are the most popular browsers) and search out websites which do the following:
1) have content that is related to your own website content e.g. a travel and tourism site for websites that deal with accommodation, tours, scuba diving etc. What would be unsuitable would be websites about computers, medical goods, casionos, pornography etc. Those don't match your topic.
2) will accept links or listings to other websites like yours .... remember that some offers are free, some free offers are only for a time, some are pay to list only. Check the details.
3) search the website a bit, get a feel for it - sometimes websites are NOT what they seem to be at first. For example a "Caribbean tourism" website might actually be a website for one specific island in the region! Or a website for one island may truthfully be a website about just one hotel on the island! ..... so visit a few of the web pages and see what you find there.
4) do some more evaluation work - check to see where the website puts its "links" and wheteher the page is a hodge-podge or well organised - also check to see if the website is up dated or out of date.
Then you begin to work -
find the place on the website that says "Add your link" or "List with us" and click on the link or button which will take you to the web page you need to begin the process.