It is VERY Important to understand this - you cannot control the position of your website in the Search results of a Search Engine. They each have different formulae (called algorithms) by which they answer Search questions, and each SEngine will bring up different results for the same search query. In fact, if you change the order of words around in your search query and ask the same SEngine for results, you will get two different sets of answers!
What you CAN do is have a well written website, with your Meta tags carefully chosen, and submit it to the SEngine database. Time will take care of the rest.
MSN Search is arguably the next most important SEngine.
Their home page is http://www.msn.com. Currently MSN is undergoing research and expansion of its database. The only way to gain access is by paying to be listed. No free listings are available now. Paid listings may be useful for small and large businesses. For more information
go here
Your two options with MSN are PPC (pay per click) on Overture with MSN which starts at US $50.00, or MSN Advertising for a minimum of US$ 75,000 (that is correct!)
Yahoo! has introduced it's own Search engine but originally made it's name with the immensely popular Yahoo! Directory. What is the difference between a Search Engine and a Directory?
Essentially a SEngine uses an automated method to find results in its database after a Search term is entered in the Search bar, while a Directory is accessed directly by the human user, who manually searches from the top level in the database and digs to deeper levels until reaching the desired result.
Yahoo! has options including paid and Free submissions to enter it's database. Read the details here
http://search.yahoo.com/info/submit.html
For using the FREE submit method you start at the top page
http://www.yahoo.com
Click your way to the category level of the Directory which is best for your website, and starta your submission from there. e.g. Regional, Countries, Trinidad and Tobago, Tobago, Lodging ... and so on. The process may take a while, and may require you to Register (no charge).
On the most suitable page, click on "Suggest a Site" to start the process.
There is no guarantee of IF or WHEN your site will be added to the free database.
There is a paid option costing a giant US $299 each year, with no guarantees offered by Yahoo.
ODP (Open Directory Project) Directory is also very important. It is not a SEngine but is a completely Free, human edited Directory which is included in the database of many Search Engines. Getting listed in ODP is a great boost for a website - but it can take a long time between submitting your site and having it appear on the database. Every website submitted for inclusion is reviewed by a human editor!
Like any Directory, it uses the manual search method, and you must submit your site from the most suitable Category page in the directory.
To start submission, go to this page
http://dmoz.org
ALEXA is fast becoming a dominant SEngine, offering extensive services beyond those of a normal SE.
To submit to Alexa click herehttp://pages.alexa.com/help/webmasters/index.html#crawl_site
and simply type in your web address.
4) The FOURTH Question - Is there anything else you need to know about SEngine Submission?
ANSWER:
YES there are Important points to remember.
Do NOT be tempted to use the submission programmes which offer you submission to hundreds or thousands of search engines. It is a scam and will probably get you blacklisted by the main SEngines. It will also result in your email box being swamped by spammers (junk mail).
All a website needs is to be submitted to bona fide Search Engines where people do go and ask questions..... these number a handful of Engines, not hundreds or thousands.
Do NOT believe those who claim they will guarantee you a place anywhere - top page, top 10, top anything. They cannot do it. To guarantee a listing you must buy a PAID placement service ( such as Pay Per Click PPC, AdWords, AdBoxes, Express Inclusion etc) with the Search Engine itself.
One of the VALID free multiple submission sites which will not get you penalised is available at Free Web Submission
Click here to access their servicehttp://freewebsubmission.com NOT for use by commerical websites.
5) Finally the FIFTH Question - Is there ANY OTHER WAY to make your website more visible?
ANSWER:
Yes there is - you can establish links to your website from other selected websites OF VALUE and interest to your audience.
This is a long and tedious process requiring much time and attention. But it will work well for you.
To read about " DO IT YOURSELF - FINDING LINKS FIOR YOUR WEBSITE" click here.
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